The North Tahoe Business Association (NTBA) was founded in 1979 by business and community leaders responding to a need to represent the local business community and promote the North Shore as a vibrant community.
In 2004, NTBA partnered with Placer County to help implement the Main Street program. The Main Street Four Point Approach helps property and business owners, along with concerned citizens, work together to determine their future. This is a long-term program that helps strengthen existing businesses and creates opportunities for new ventures to develop. The Main Street program has proven itself to be one of the most effective economic development programs in the country.
The NTBA strives to provide leadership and facilitate redevelopment efforts to create a healthy balance of commerce, employment, entertainment and livability while preserving the unique beach town atmosphere of North Lake Tahoe.
NTBA Mission
The mission of the North Tahoe Business Association (NTBA) is to improve the economic well-being of the business community and enhance the quality of life through the creation and long-term preservation of a vibrant economic climate. This will be accomplished by representing member interests with local government agencies and providing leadership in community affairs.
Click here to meet the 2011 Board of Directors
Click here to view the current NTBA member list
Click below to view the latest NTBA newsletter!
Spring 2010 Newsletter
NTBA Committees:
Economic Vitality
Promotions
Design
Get involved and join a committee! Call the NTBA office for more information and to sign up now!
Join the NTBA!
Click here for a copy of our Membership Brochure / Application.
NTBA is proud to be the coordinating office for the North Lake Tahoe Truckee Leadership Program. Visit the website below for more information.

Sponsored by the North Tahoe Business Association, Truckee Donner Chamber of Commerce, and the North Lake Tahoe Chamber of Commerce, in cooperation with the Sacramento State Center for Collaborative Policy. For more information on the North Lake Tahoe Truckee Leadership Program please visit http://www.tahoetruckeeleadership.com
Recruitment has begun for the 2012 year! Click here for the application - submission deadline is December 16.